Core Competencies

We've been learning about all the great companies of our era, Google, Apple, Southwest, etc... I'm getting tired of learning about those guys. But one thing I've been thinking is that they all have a list of core competencies--focii that point them in a strategic direction. Apple found its niche in the consumer market with innovative "gee whiz!" products. Google simplified something no one else could and is making bank off of figuring out how to advertise based on user information. Southwest dared to be the low cost provider and incorporate fun and love in their programs.

Thinking about that, I want to develop some core competencies of my own and see if I can't come up with a good idea. Look for that in future entries.

And the postal service Redbox idea would be helpful when the post office was closed, making the post office available for people who are at work between 9 and 5.