Apr 14, 2009

Car Wash on 8th update

Dear Strategy Journal...Chandler and I worked a pretty good amount in making a plan to attack the B2B market around The Car Wash on 8th. It turned out to be a flyer that has a picture of the place, the address, and most importantly a focus on a few key advertising issues. We are really trying to market the ExpressKey to business. The Black ExpressKey is a credit key that will roll over all your credits for the whole month and then your company will receive an invoice at the end of the month. By having this easy key, the businesses won't have to worry about each purchase, but it will become "a cost of doing business" instead. The flyer seems to be working after our initial test runs, although there was one ignorant person who didn't want to listen to us, even though we were giving him a free car wash for hearing us out for 20 seconds.

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